Creator Upload

How to Break the Algorithm, feat. Linktree CMO Monica Austin

Episode Summary

Lauren's back in the closet stu whilst Josh is out and about at VidSummit 2023 in Dallas, where MrBeast is speaking (and not just about that TikTok deepfake...). We also have Monica Austin on the show! Monica is CMO of Linktree and brings us the latest on the platforms creators are using...and how they're successfully breaking algorithms in their favor. Ready...break!

Episode Notes

Here's what we covered today:

• This is Linktree's 2023 Creator Report -- give it a read!
• VidSummit 2023 wraps up today -- catch up on everything here.
• Paris Hilton just signed a 2-year content deal with X - Tubefilter
• MrBeast's Feastables is becoming an NBA jersey sponsor - Tubefilter
• TikTok is testing an ad-free subscription tier that could be priced at $4.99 in the U.S. - Tubefilter