Creator Upload

Ahead of VidCon, Influencers Make Less than Ever

Episode Summary

Lauren and Josh are back in action during VidCon to hit us with all the top headlines across the creator economy. (Josh also gets to fill us in on his trip to Cannes last week -- ooh la la.)

Episode Notes

Here's what we covered today:

• VidCon is this weekend. Check out their site to see what's happening.
• Our Creator on the Rise is HappyHappyGal! Read our full interview with her on Tubefilter.
• Social-Media Influencers Aren’t Getting Rich—They’re Barely Getting By - WSJ
• TikTok encourages advertisers to "connect with" viewers as agencies prepare for potential ban - Tubefilter 
• Instagram reels is taking a bite out of TikTok's popularity in the US and abroad, new data finds
• Patreon has a present for its users: Its subscriptions can now be gifted - Tubefilter
• The "MrBeast Lab" toy line will arrive on shelves in the U.S. this July - Tubefilter